It is all too easy for a person to get a digital camera and take some snaps.

A true professional wedding photographer is an artist who has crafted their art to transfer emotions and events into images that tell the story for years to come.

In order to make a good decision you need to consider a number of factors that are divided up into two main areas :

The ‘You’ Factors and the Technical Factors.

The YOU Factors

The more relaxed you are, the better the photos...

You need to feel comfortable about your wedding photographer, their personality and how they treat you, your family and your guests. That’s why it’s important to meet with them and make sure that you ‘click’ with them. After all you need your wedding photography to be a fun experience. If you are frustrated, or hate what’s happening – it will show in your images.

The best shots come from the ‘other’ moments…

Most of the true emotive shots come from the stolen moments where the unobtrusive photographer can capture things others don’t see. This is a talent that not everyone possesses, but very important if you are to tell the story of the day.

Your taste matters…

Not everyone enjoys the same style of wedding photography. Your wedding photographer needs to be flexible enough to deliver the style of images that suit your taste.

It’s nice to get guidance…

At times you don’t know what you want. That’s why a professional wedding photographer has the ability to provide you with the direction you need – especially in important poses, to make sure the final picture is of the highest quality in composition.

I’m on a budget…

Price is the final factor you should consider. Professional wedding photographers will cost more that a ‘weekend warrior’ who advertises in the local paper, and does not even cover the cost or running a business – basically it’s a hobby. But the saying ‘you get what you pay for’ holds true in wedding photography. A professional wedding photographer is a necessity, not a luxury.

Professional wedding photographers consistently deliver quality images and still make them affordable for you – just ask.

The Technical Factors

Professionally Trained...

A professionally trained photographer can produce consistent results far superior to others who have picked things up as they go.

You don’t need the hassle of poorly focused, exposed or badly composed photographs when you make an investment in photography. ‘Experience’ does not always mean ‘Excellence’. 20 years experience may be 20 years of the same poor experience.

Professional Equipment…

Not all cameras are equal, and final image quality depends on the quality of the lenses, camera and lighting being used. A professional also has backup equipment in case the worst happens.

Digital Image Format…

Most professional photographers shoot in RAW format, not JPEG or other compressed formats. This ensures that no image quality is lost and provides more scope for post production adjustments and creative enhancements.

Post Production…

Digital photography involves much more than taking a picture and downloading it for printing. To bring out the best in your images each image requires careful white-balance correction, brightness/contrast and colour balance adjustments. This type of work requires the highest quality computer monitors and state of the art software to ensure superior results.

Insurance…

A true professional maintains public liability insurance.